As of 2025, former professional cyclist Lance Armstrong’s net worth is estimated to be approximately $50 million. This marks a significant decrease from his peak net worth of around $125 million during his cycling career.
Career Earnings and Endorsements
At the height of his career, Armstrong was among the highest-paid athletes globally, earning up to $20 million annually from endorsements and prize money. He secured lucrative sponsorships with major brands such as Nike, Oakley, and Anheuser-Busch. However, following his 2012 doping scandal and subsequent admission, Armstrong was stripped of his seven Tour de France titles and lost these endorsements, resulting in substantial financial losses.
Investments and Business Ventures
Despite these setbacks, Armstrong made strategic investments that have contributed to his current net worth. Notably, in 2009, he invested $100,000 in Chris Sacca’s venture capital firm, Lowercase Capital, which held a significant stake in Uber. This investment reportedly yielded returns between $20 million and $30 million.
In addition to his Uber investment, Armstrong has diversified his income through various business ventures:
- Mellow Johnny’s Bike Shop: Located in Austin, Texas, this bicycle shop caters to cycling enthusiasts and serves as a hub for the local cycling community.
- Juan Pelota Café: Adjacent to his bike shop, this café combines Armstrong’s passion for cycling with the coffee culture, offering a unique experience for patrons.
- Next Ventures: An investment firm focused on the sports, fitness, wellness, and nutrition sectors, reflecting Armstrong’s commitment to promoting a healthy lifestyle.
Current Income Streams
Today, Armstrong continues to generate income through public speaking engagements, media appearances, and his podcast, “The Move,” which covers cycling and endurance sports. These endeavors, along with his business ventures, contribute to his annual earnings, although specific figures are not publicly disclosed.
Conclusion
Lance Armstrong’s financial journey reflects a trajectory of remarkable highs and significant lows. Despite the controversies that impacted his career and earnings, his strategic investments and entrepreneurial efforts have enabled him to maintain a substantial net worth of approximately $50 million as of 2025